Two workflows, one system. Offline sampling gives a coupon we can track to redemption. A normal pack from retail, Amazon or Zepto gives cashback to UPI. Both build one consumer base and one dashboard.
Each entry point has the reward that fits it, and both are tracked end to end. See them step by step on the consumer journeys.
The sample is free, so there is no cashback here. The coupon rewards the next paid purchase.
Both front doors feed the same acquisition flow. Every consumer lands in the CRM, gets rewarded, and is pulled back for the next purchase. The full nine steps are on the flow page.
Scan, register, number verified.
Product code first, bill second.
UPI cashback, capped per phone.
Saved to the CRM and dashboard.
The two codes are different on purpose. A sample is free, so it cannot pay cashback. A paid pack can.
Handed out at offline activations. The sample is free, so there is no cashback. The code gives a coupon for the next paid purchase, and we track it when the coupon is used.
On every pack sold, in retail, on Amazon or Zepto. After a real purchase, the code plus the bill unlock cashback, and more off the next time.
The consumer buys on any platform, proves it with the code and the bill, and gets cashback. The same proof tells us what was bought.
On any platform or in a store.
Enter the pack code, upload the bill.
Paid to UPI.
An extra discount on the next purchase.
Amazon, Zepto, Blinkit and kirana stores all redeem the same way. The code proves the product, the bill proves the platform and store. Every sale lands in one record, wherever it happened.
From the code and the bill we see the product bought, the quantity, the platform and the repeat rate. So we know real consumption and who is buying again, without needing each platform's own data.
For the build, the loopholes and how each is covered, see how it works →
Each is a clickable prototype on its own page. Both feed the same records and dashboard.
A chatbot on the phone. The consumer enters the pack code and the bill, gets cashback to UPI, and can take more off the next purchase.
At a booth, play a quick game, take a branded photo to share, walk away with a free sample. The pack code runs the same loop later.
Email and WhatsApp automation from a SaaS CRM, communication-first. It holds the consumer, source, reward and purchase data, segmentable by activation, city and campaign.
Cashback pays to UPI through Razorpay. Every payout is validated by the product code first and the bill second, and capped per phone number so offline activations do not leak.
Trigger WhatsApp and email from the CRM: nudge non-redeemers, remind before expiry, prompt the repeat buy. Push consented segments to Meta and Google as custom and lookalike audiences.
A sample code gives extra cashback on the first purchase, normal cashback on the repeat. So sampling shows a real acquisition cost and becomes a budgeted channel.
Everything starts with a scan and ends with a reward and a consumer you can reach again.